Skip to the text

Cookies and similar technology

Last updated: 3 October 2026

On frinq.in (this website)

ToolWho runs itWhat it's forTurns off with "Advertising cookies: off" or GPC?
Google Analytics (two properties)GoogleCounting visits and where they come fromNo: measurement.
Google Tag ManagerGoogleLoads the other toolsNo
Microsoft ClarityMicrosoftHeatmaps and session replay of this website, to see where the page confuses peopleNo
Meta PixelMetaMeasuring our ads, and showing ads to people who visitedYes

These tools set cookies or similar identifiers, and can collect information about your activity over time and across websites.

On app.frinq.in (the questionnaire)

The app uses Microsoft Clarity, Google Analytics and the Meta Pixel. It stores these on your device:

Stored itemWhat forHow long
Your answers in progress (frinq_alt_*, frinq_*)So a refresh doesn't lose your answersUntil you finish, or clear your browser
Sign-in token (frinq_auth_token)Keeps you signed in24 hours
A random analytics id (frinq_analytics_id) and session idOur own screen-by-screen measurement, sent to our servers onlyUntil you clear your browser
Microsoft Clarity (_clck, _clsk)Analytics and session replay, run by Microsoft1 year (_clck); 1 day (_clsk)
Google Analytics (_ga, _ga_*)Measurement, run by Google2 years
Meta Pixel (_fbp, _fbc)Advertising measurement, run by Meta90 days

Your choices